What Do We Think We're Doing?

Exchanging greeting cards is a widely accepted custom in the US.

9 out of 10 Americans say they look forward to receiving personal letters and greeting cards. Currently in the US, consumers purchase and exchange 7 billion greeting cards each year. An average household purchases 30 greeting cards per year. Greeting cards are a means of keeping in touch with people who are important to you. It makes the recipient feel important because someone is thinking of them. The average person receives 20 greeting cards a year. One third of these cards are birthday cards.

 Some of these cards are keepsakes attached to important events or holidays.

Regretfully, the majority of these greeting cards are discarded and end up in landfills.

There are negative emotional reactions that can be associated with discarding greeting cards. This object of affection with a beautiful design that gave you joy upon receipt is discarded because of storage limitations. The greeting card potentially provides both positive and negative emotions upon its receipt.

 Retail sales are nearly $ 7.5 billion. About 100,000 retail stores around the US offer greeting cards. Attempts have been made to renew the life of greeting cards. There are organizations that recycle donated cards. Donating cards allow these organizations to use all or part of the card, thus making them reusable.

Reusing greeting cards has a cost saving benefit.

 There many ways to keep in touch, such as e-mail, text messaging and phone calls. But the majority of Americans say that receiving a handwritten card or letter is preferred and makes them feel special.

Thoughtful Card Sender labels evolved out of an effort to provide a method of meeting the needs of the greeting card sender and recipient, while lessening the environmental burden of waste by extending the utility of a disposable item.

The greeting card sender is facilitated by allowing them to provide their personal touch to the greeting card without affecting the card. The greeting card recipient has reduced negative emotional ties associated with discarding an item of perceived value. By removing the label the greeting card retains its original appearance. The card, which would normally be discarded, is now ready to be recycled by the recipient.

By recycling the greeting card the life of the greeting card is extended. Although the card could be discarded at any time, it could potentially be reused indefinitely, depending on how well the card origin condition holds up. The number of times the greeting card would be reused is based on the desire of each greeting card recipient to use the removable Thoughtful Card Sender labels in their greeting card. Greeting card recipients are currently not reusing their cards because of lack of awareness of the existence of this method of these labels. Repeated use of a single greeting card by continued use of these labels could provide the feeling of importance to multiple recipients while helping the environment!

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Extend the Life of Your Greeting Cards!

thoughtful card sender labels

are for you if you:

• Appreciate your family and friends.

• Wish your greeting card recipients could reuse your special cards.

• Have concerns about the environment, landfills and recycling.

• or Simply wish to help your greeting card recipients save money!

Why Not get your Family and Friends Involved?

Use them!   Share them!   Spread the Word!